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L’Oréal Paris Celebrity Makeup Artist Promotes Brow Products

Sir John offers consumers expert tips.

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By: Marie Redding

Senior Editor, Rodman Media


L’Oreal Paris is promoting its brow product line to consumers with the help of famed celebrity makeup artist, Sir John.

Sir John’s expert solutions include styling tips and tricks. He is also conveying the importance of creating the right brow look to makeup users. Sir John states, “Brows are key to your facial structure, therefore key to completing any look. For a feminine appearance, opt for lighter, cleaner brows to make facial features, such as cheek bones and nose, appear brighter and softer. For a masculine look, opt for dark, dense brows to add more dimension to facial structure.”

He also provides step-by-step instructions for solving various brow issues, including ways to add fullness, tame brows that are curly or dense, and how to create the best brow shape for your face. One tip is to use a dab of L’Oreal’s straightening conditioner for hair, shown above, on unruly brows.

L’Oreal Paris’ brow collection includes Brow Stylist Shape and Fill Pencil, Definer Mechanical Pencil, and Frame and Set. These products are shown above. 

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